eBay Inc Site Redesign
Goals
In 2014, eBay Inc was the parent company of eBay, PayPal, StubHub, and several other companies. They needed a brand refresh and a new website that was more modern and versatile than their previous platform. The site should appeal to investors, feature company capabilities and impact, and attract top new talent.
Role
I led the design effort for the client's chosen concept, handling all visual design and assisting with UX. I developed a darker, more powerful color for the brand, giving it an electricity that emphasizes the connecting lines throughout the site. The news grid and ticker on the homepage allow for quickly readable and continuous content. I also created an interactive stats panel to make the company's global impact data more digestible and engaging.
Agency
eBay Enterprise / The Shop
Client
eBay Inc
Creative Direction
Billy Seabrook / Andrew Cambouris
UX
Jason Kondo
Copywriting
Chris Baier